Alternative Flooring

We are very proud to say that we have been chosen by Alternative Flooring to be their flagship showroom offering their largest display of flooring products on offer. Again this is because they have recognised the expert team we have here at Richfield Flooring. We have had a passion for Alternative Flooring from the very beginning and it is well deserved. For anything from adding a contemporary feel to your new home or keeping in with your time-honoured dwelling, Alternative flooring will compliment any setting. Alternative Flooring is a leader in natural carpets and rugs. Combining timeless designs and textures made from high-quality natural materials puts them in a league of their own.

Come visit us: Richfield Flooring, 10a Richfield Avenue, Reading, Berkshire, RG1 8EQ

Amtico Featured Collections


Checks are timeless. From classic windowpane and playful checkerboard to this year’s pretty ginghams.

Natural Fibre Floors

In every room of your home, the floors are your fifth wall and play an important role in the design of your space

Wool Rhythm Curtis Carpet

The Wool Rhythm Curtis carpet has an on trend blue tonal stripe pattern which looks stunning in any interior. Order a sample today to find out more.